We are Alpha - New Beginnings Foundation
Empowering Lives Through Sports, Fitness, and Mental Health
Alpha – New Beginnings Foundation (ANBF) is a Kenyan registered Community-Based Organisation (CBO) that campaigns to develop sports, fitness, and mental health awareness as an everyday part of life for children, young people, and women for whom fitness and sport is not a guaranteed part of their lives due to the deprived surroundings they were born into or found themselves following life circumstances. Through these, we give them “New Beginnings”.
ANBF distinguishes between sports and fitness by their objectives. The sports carried out at ANBF are used to emphasize competition, skill enhancement, and teamwork, with the primary focus on achieving victory or outperforming opponents. Fitness, however, centers around personal health (both physical and mental), physical abilities, mental wellness, and general well-being. It doesn’t necessarily involve competition but rather focuses on self-improvement and maintaining a healthy lifestyle both intrinsic and extrinsic.
Our Story
Alpha – New Beginnings Foundation (ANBF) is a holistic center that offers a fresh start to individuals facing life’s challenges. Through Alpha Fitness Centre (AFC), we provide science-based fitness programs, including guided yoga and meditation, to empower individuals with skills for everyday life. AFC also offers Cognitive Behaviour Therapy (CBT) for anxiety, depression, and PTSD. “Wisdom Wednesday” sessions share mental health insights. AFC ensures inclusivity with women-only and elderly-focused sessions. Additionally, the Serene Apartment offers a relaxing retreat. Alpha Watoto Fitness (AWF) and Holiday Camp cater to children, promoting a balanced lifestyle to enhance their mental and physical well-being. Through these programs, ANBF emphasizes that well-being is a priority for all, regardless of age or circumstance.
“It is NEVER too late to have an Alpha (New Beginning)!!!!
YOUR WELL-BEING; IS OUR PRIORITY.
ALPHA FOUNDER – Professor Dr Sheila Kalunga Ikunga
Alpha Patron
Alpha New-Beginnings Foundation Patron and Ambassador, lawyer, intellectual, and reform activist, was the Commonwealth Special Envoy to the Maldives. He is also an active member of the Justice Leadership Group. Chief Justice of Kenya and President of the Supreme Court of Kenya (2011-2016): Professor Dr. Willy Mutunga.
“The constitutional rights of all children.” Alpha’s focus on innocent children in prisons is a great act of humanity.” – CJ Willy Mutunga (23rd January 2024).
Meet Our Team
Meet the Team Behind Our Holistic Fitness and Wellness Approach.
Dr. Sheila Kalunga
FOUNDER & C.E.O
Professor in Neuroscience, Mental Health, and Social Inclusion
Sean Ikunga
CO-FOUNDER & MANAGING DIRECtOR
Abishag Wammbeyi
Clinical psychologist
Joshua Alaro
HEAD OF CHILDREN'S FITNESS & WELLBEING , QUALIFIED PHYSIOTHERAPIST AND FITNESS INSTRUCTOR
Mike shem
(KENYA KARATE FEDERATION) CERTIFIED KARATE TEACHER
Dr.Victor Owino
MEDICAL OFFICER - ALPHA NEW BEGINNINGS
FOUNDATION'S VOLUNTEER DOCTOR
